Beginner Digital Marketing — Digital Marketing Program in Ethiopia
Master Beginner Digital Marketing in 2 months — 13,000 ETB
Duration
2 months
Skill Level
Beginner
Certificate
Verified Certificate
2,100+ students
Students Enrolled
4.9/5
Course Rating
Graduates work at:
TELECOM
CBE
HIK VISION
Learning Outcomes
Clear skills you will master by the end of this course
Create engaging graphic and video content
Leverage AI for content development
Execute growth-focused social media strategies
Understand international payment systems
Dispel common digital marketing myths
Course Syllabus
Detailed week-by-week learning roadmap
1Introduction to Digital Marketing
1
Introduction to Digital Marketing
Overview of digital marketing channels, strategies, and industry terminology
Hands-on Project
Brand Style Guide
2Confusion vs Reality in Digital Marketing
2
Confusion vs Reality in Digital Marketing
Debunking common myths and clarifying best practices
3Graphic Design
3
Graphic Design
Fundamentals of visual content creation for marketing campaigns
Hands-on Project
Brand Style Guide
4Video Recording and Camera Angles
4
Video Recording and Camera Angles
Technical basics for producing professional marketing videos
5Video Editing
5
Video Editing
Post-production techniques for engaging video content
6AI for Content Development
6
AI for Content Development
Leveraging artificial intelligence tools for efficient content creation
7Social Media Marketing
7
Social Media Marketing
Platform-specific strategies for audience engagement and brand building
Hands-on Project
Social Media Content Calendar
8Tips and Tricks for Social Media Growth
8
Tips and Tricks for Social Media Growth
Proven methods to rapidly expand organic reach and engagement
Hands-on Project
Google Search Ad Campaign
9Freelancing & Online Shopping Essentials
9
Freelancing & Online Shopping Essentials
Navigating global e-commerce platforms and cross-border payment systems
Hands-on Project
Email Welcome Series
Yared Kebede
Certified Digital Marketing Expert
Yared is a Google-certified Digital Marketing Professional with years of experience helping Ethiopian businesses grow online.
Learn more about your instructorFrequently Asked Questions
Everything you need to know about the course
Is this course available in Amharic?
Yes, the instruction is primarily in Amharic to ensure full understanding for Ethiopian students.
Can I do this course while working?
Yes, our schedule is flexible and designed for working professionals and students.